Creativity met strategy as Brand-Aid 2026 brought together students from diverse disciplines for an immersive month-long journey of innovation, branding, and experiential learning. The event served as a dynamic platform where participants transformed ideas into impactful brand narratives, showcasing creativity, market understanding, and strategic thinking.

Over the course of one month, participants worked extensively on conceptualization, storytelling, campaign ideation, and brand building, reflecting the spirit of innovation and collaborative learning.

The event concluded with outstanding performances across categories, with the following teams emerging as winners:

• MBA Category – Team Regoose
• MAM Category – Team Aquila
• B.Sc Category – Team Scrap2Script

The event witnessed enthusiastic participation, innovative brand presentations, and inspiring ideas, making Brandathon 2026 a remarkable celebration of creativity, entrepreneurship, and future-ready thinking

More than a competition, Brand-Aid 2026 became a platform where ideas evolved into identities and students experienced the real essence of building brands with purpose.